Monthly Archives: December 2015

Communication in Client Projects

If you are a PWR major, you either have completed client projects or you will in the coming semesters. Communication can be difficult and even frustrating when working with clients that have a lot going on. If you have a client who is slow to respond to emails or who seems to fall off the grid sometimes, consider these three tips … Continue Reading

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The Rhetoric of Online Shopping

Lately, I’ve been finding myself online shopping quite a lot. It’s that time of year where the homework load piles up and all you can do is procrastinate in every way possible. What struck me, though, is how easy it is to get addicted to online shopping. Whether it’s Amazon, Anthropologie, or ASOS, there’s something that just makes you want … Continue Reading

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Balancing Description and Design in Your Résumé

Do a quick Google Image search for “professional résumés.” For the most part, you will find text-heavy résumés with little to no color. You will find résumés with bolded words that draw attention to sections or past experiences, and bulleted lists will outline skills and duties from each experience. Some play with basic line rules to divide sections, while others have … Continue Reading

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Your online brand: The E-Portfolio

On September 16th, I attended an employment panel called ePortfolios: Building Your Brand, Showcasing Your Skills. The seminar was held by the Student Professional Development Center and featured Beth Stevenson, Managing Supervisor at FleishmanHillard and Marianne Gissane, Talent Coordinator at McKinney Advertising. While addressing several topics regarding the career search, the panel focused on the development and maintenance of your … Continue Reading

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Addressing Unfamiliar Audiences

Here at Elon, as with many colleges and universities, the audiences one encounters on a daily basis are pretty standard and similar. Mostly everyone is a student, living in a dorm room in a small college town, and between the ages of 18-21. Here at Elon, the vast majority are white and female. This poses a distinct problem when confronted with an … Continue Reading

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Why isn’t the Argument on Climate Change Over?

Increasingly in the 21st century, the condition of the environment has become a topic of discussion among scientists, politicians, and the general public. Environmental programs in college are becoming more popular (I myself am working towards a minor in Environmental and Sustainability Studies). There is a large amount of evidence that the Earth is experiencing climate change and that humans … Continue Reading

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Infographic: Psychology of Color

Color is an important aspect of any visual design. The infographic below, entitled Psychology of Color, provides helpful information to keep in mind when choosing colors for design!  

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