Author Archives: npetrosino2

Your online brand: The E-Portfolio

On September 16th, I attended an employment panel called ePortfolios: Building Your Brand, Showcasing Your Skills. The seminar was held by the Student Professional Development Center and featured Beth Stevenson, Managing Supervisor at FleishmanHillard and Marianne Gissane, Talent Coordinator at McKinney Advertising. While addressing several topics regarding the career search, the panel focused on the development and maintenance of your … Continue Reading

Posted in Uncategorized | Leave a comment

Addressing Unfamiliar Audiences

Here at Elon, as with many colleges and universities, the audiences one encounters on a daily basis are pretty standard and similar. Mostly everyone is a student, living in a dorm room in a small college town, and between the ages of 18-21. Here at Elon, the vast majority are white and female. This poses a distinct problem when confronted with an … Continue Reading

Posted in Uncategorized | Leave a comment

Engaging A Picky Audience

As consumers in the digital era, it can get hard to sift through the the massive amounts of content we are exposed to every day. The “skip” button on Youtube and the “x” out of a webpage have become the digital native’s best friend in a sea of empty advertising. As communicators, it is nearly impossible to connect to the “essential … Continue Reading

Posted in Uncategorized | Leave a comment

“Is LinkedIn like… corporate Tinder?”

Is a legitimate question I was asked by a friend upon mentioning that I needed to update my LinkedIn profile after completing my internship. At first it was a great laugh, and my friend did face a fair amount of mockery from the group… but after thinking about what she said a little more, she does make a fair point! … Continue Reading

Posted in Uncategorized | Leave a comment

Donald Trump & The Power of Publicity

  Unless you’ve been boycotting social media, television, and in-person conversation since the summer, it is likely you know that Donald Trump is a front-runner in the 2016 United States Presidential Election. His statements are radical, controversial, and sometimes offensive, but it is no secret that Trump and his advisers are masterful publicists. Trump has zeroed in on an audience … Continue Reading

Posted in Uncategorized | Leave a comment

Making Networking Work

On Monday, September 7th, a representative from Elon’s Career Services Department, Amber McCraw, held a Professional Development seminar in my Senior Capstone course. In her lecture, Amber uncovered many tips for internship/job seekers that turn the uncomfortable awkwardness of a first meeting into a fun and engaging conversation that will leave company representatives with stand-out memories. Amber talked us through … Continue Reading

Posted in Uncategorized | Leave a comment

Meet The Associate: Nicole Petrosino

My name is Nicole Petrosino, and I am a first semester CUPID associate. Currently, I am a senior Strategic Communications major with a minor in Professional Writing Studies. Last summer I interned at Viacom Media Networks as a Publicity/Corporate Comm intern for VH1. Also, I am a Writing Center consultant – you can find me there on Tuesdays, Wednesdays, and … Continue Reading

Posted in Uncategorized | Leave a comment

Serial: The Power of a Podcast

  During a lengthy drive last week, I decided to tune into the super popular podcast that has been sweeping the news for the past year: Serial. Run as a spinoff of This American Life, Serial aired once a week for 12 weeks and ran about 45 minutes to an hour per episode. The series is about a 1999 murder … Continue Reading

Posted in Uncategorized | Leave a comment