Category Archives: Helvetica

Helvetica

“It’s not damaging or dangerous.” Something about that statement stuck with me after watching “Helvetica.” The arguments for and against this timeless font struck me in many different ways. I typically view myself as being interested in very simple and … Continue reading

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Helvetica

Being a history buff, Helvetica was kinda interesting because I never really cared about the depth of the design of a specific font. Hell I cant ever remember using the font! But this movie pointed something out for me……Its every … Continue reading

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The Type of Choice

I found this documentary very interesting as it relates to the world of typography. The video put into context the importance of type and gave a intriguing study of the fundamental aspects of fonts and how they bring forth emotion … Continue reading

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The Helvetica Font

I have never used this font before. I’m not sure why, I guess because I’ve stuck to the more common Arial and Times New Roman fonts that I really liked watching the Helvetica documentary for this assignment.  I had no … Continue reading

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Helvetica is the New Black

“I’m glad that no one ever asked me to second guess Helvetica, because I wouldn’t know what to do.” -Matthew Carter While I was watching the documentary Helvetica, I found myself comparing the typeface’s ubiquitous nature to the color black. Both … Continue reading

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Keep it simple, Sagmeister.

Okay, I just really enjoyed that guy’s name and wanted to use it somewhere in the title. Allow me to start by saying that, despite its lack of fundamental interview shots and its generally confusing approach to documentary production, I … Continue reading

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Forget Helvetica and Just Dingbat It

“Don’t confuse legibility with communication.” What does Helvetica say? What is it capable of conveying? Nothing stood out to me in this documentary quite like David Carson’s segment. I want to meet this guy. His approach to typography and design … Continue reading

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Helvetica (Richardson)

Fonts… It brings me back. Reminds me of high school when I was the editor in chief of the yearbook. I still remember what font we used: Futura. We had a big poster on the wall with consistencies regarding font … Continue reading

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Helvetica

This documentary will no doubt make me look at type faces differently.  At the end of this documentary Rick Poynor tries to sum up what this film is truly about.  He says that in today’s society there is a climate … Continue reading

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Helvetica

Well, that  was definitely one of the more unique videos I have ever watched. I have definitely never spent that much time thinking about font type (which may sound odd coming from a former newspaper editor) and it was interesting … Continue reading

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