What is their mission?
The mission of Credit Suisse is to provide companies, institutional clients and high net-worth private clients worldwide with advisory services, comprehensive solutions, and excellent products. They are willing to assist the customers to their best ability and make working with them a pleasant experience. This mission shows that Credit Suisse is very committed to their customers, knowing exactly what they will do to help them.
Who are their customers?
The customers of Credit Suisse are corporations, governments, and institutional investors, including hedge funds, and private individuals. Credit Suisse is mainly in the investment banking industry, which means most of its customers are large businesses and not wealthy individuals. Credit Suisse is able to cater to the needs of many high net value customers with offices across the world, as well as serve businesses in economic hotspots such as Tokyo, Hong Kong, New York City, and London.
What do their customers value?
Credit Suisse is a trusted, high-profile bank which customers expect to do what is best with their money or loans. Their customers recognize their skills and success and use this when choosing Credit Suisse over their competitors. They have received honors from Forbes as being one of the most admired companies, being named the top bank in Switzerland, and consistently holding excellent yield and return ratios.
What are their results?
Credit Suisse is one of the top banks in the world and has been in existence for over 150 years. With 530 offices throughout 50 countries across the world, the bank currently employs 46,400 people. Their total sales and assets this past year were over $1.6 billion. The Raleigh location has grown to 1,400 employees since its opening in 2005.
What is their plan?
Credit Suisse plans to continue to grow and expand. They hope to remain number one while also improving upon their current successes. Innovation and revenue increase are priorities to Credit Suisse, and they plan to do all they can to keep up with technology changes and promote their company going into the future.
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