VF Corp

What is VF’s mission?

VF is responsible for managing the industry’s most efficient and complex supply chain, which includes multiple geographies, product categories and distribution channels. VF’s mission is to grow by building  leading lifestyle brands exceed the expectations of their consumers, customers, shareholders and business partners. They provide retail partners with consistent solid execution and outstanding service and  continually find ways to improve their performance and generate bottom line results. VF Corporation shares a deep commitment to diversity and conducts their business with the highest levels of honesty, integrity and works on forming a positive working environment based on creativity, collaboration, and congeniality.

Who are VF’s customers?

VF’s largest and fastest-growing coalition is Outdoor & Action Sports, which accounted for 54 percent of revenues in 2013. Their Outdoor & Action Sports brands included, The North Face, Vans, Timberland, JanSport, Eastpak, Reef, Kipling, Napapijri, lucy, Eagle Creek and Smartwool.  Many of these brands listed are worn by are very classmates including myself. This goes to show the influence and share that VF corporation has on the market of Outdoor and Action Sports brands.

What Do VF Corp Customers Value?

Customers value the services and products that VF provides. VF Corporation is a global leader in branded lifestyle apparel and footwear and with a diversified portfolio of powerful, global brands, supported by powerful platforms, customers value the ability that VF has to create the right strategies and the right people to continue to grow. Customers value the company’s six growth initiatives that are crucial to their success these include building lifestyle brands, expanding internationally and serving consumers directly.

What Are VF Corps Results?

VF Corp has become a publicly traded company, with a stock share on the rise. VF is an $11 billion apparel and footwear powerhouse, with an incredibly diverse, international portfolio of brands and products that reach consumers wherever they choose to shop. With their expertise in both the art and science of apparel, this has allowed them to build a sustainable base for continued long-term success.

What is VF Corp’s Plan?

In June 2013, VF Corp we will have updated their long-term targets to reflect the confidence that they have for their future. With a goal of reaching $17.3 billion in revenues by 2017, will be achieved by strong growth from their highly profitable Outdoor & Action Sports, international and direct-to-consumer businesses. VF plans on boosting up their stock to 18.00 Dollars a share. During the next five years, they are plan on decreasing their presence in China because of the price inflation. VF will continue to compete in their competitive market and expand their capital by buying out some larger companies to give them a higher edge on the market.

 

 

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