Today, our class visited SAS, the world leader in business analytics software and services. With its corporate headquarters being in Kary, North Carolina, our class was able to see the hub of SAS and what makes it so successful. SAS was founded in 1976 and was created to help all sorts of customers ranging from pharmaceutical companies to academic and governmental entities. For the next several years the software and company of SAS thrived in the market climbing quickly to the top of the charts.
SAS’ mission is to help organizations anticipate and optimize business opportunities through advanced analytics that turn data about customers, performance, financials and more into meaningful information. With this goal, SAS has created fact-based decisions for undeniable success. Certain businesses see stats and figures as just numbers, but SAS identifies it as the core of your business. SAS takes these statistics and transforms them into insights that give you fresh perspectives on your business. These perspectives translate directly into success, growth, and an understanding of your mistakes.
SAS has great variety among their customers due to their variety of sales and their global reach of service. SAS has customers from over 140 different countries, with over 65,000 government, business and university sites. SAS not only provides for many but also over 90 percent of the companies on the 2013 Fortune Global 500 list. Some of these companies include renowned businesses like Staples and ScottiaBank.
Customers of SAS values the hard and dedicated work of SAS employees to create the top of the line software that will ultimately lead their business to success. As a group of employees who are driven to solve business problems, SAS works very closely with the customer in all stages of research and development in order to ensure that they are genuinely happy with the result.
The results of this great company has been a great amount of customer loyalty and customers who share the goal of commitment to a successful future. SAS also shows the same level of commitment to their customer with their employees. SAS has a significantly lower level of employee turnover rate than all other businesses in their industry. This combination of loyalty and commitment has resulted in top of the line software for the past 40 years around the world.
SAS’ plan is to continue to expand worldwide and create new and efficient software that will help grow businesses across the world. SAS also understands the changing market trends of mobile devices and will continue to adapt to the changing market. This is the only way they can compete and continue to succeed. With that being said, SAS has invested 25 percent of their profits to research and development in order to keep up with the expanding market.
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