Credit Suisse is a high-end private bank that was founded in Zurich, Switzerland in 1856. It offers private banking, wealth management, and investment banking. Credit Suisse has over 530 offices and 22 booking centers, which are located in over 50 countries.
What is Credit Suisse’s mission?
Credit Suisse’s mission is to become the world’s most admired bank. They believe that by focusing on their customers needs and having a strong presence globally will bring them success and an outstanding reputation.
Who is Credit Suisse’s customer?
Credit Suisse’s customers are high net worth individuals that have a net worth of over $5 million and a ton of different businesses. They have a variety of upper class customers that are located all over the world, such as Switzerland, Europe, Middle East, Africa, Americas, and Asia Pacific.
What does their customer value?
Credit Suisse’s customers value they professional and immediate services that Credit Suisse provides. Since Credit Suisse’s customers are from the upper class the customer service is fast and personal. Credit Suisse make sure to provide the best service with the upmost respect.
What are Credit Suisse’s results?
Credit Suisse has seen a ton of success in its years. They received multiple awards in 2012 that back up their success. Some of these awards are best private bank globally; best private bank in Western Europe, in Central and Eastern Europe; and Best private bank in Australia, the Bahamas, Guernsey, Italy, Russia, Singapore, Switzerland, the United Kingdom & the United Arab Emirates. Credit Suisse received more awards that were mentioned and the rest all include the words “best private bank”. They have achieved world recognition and still strive to achieve more global recognition and more success.
What is Credit Suisse’s plan?
Credit Suisse’s plan is “We expect our client-focused, capital-efficient strategy to benefit from a more constructive market environment while limiting our risk exposure in down markets”. Credit Suisse wants to work on eliminating the risks that come along with banking systems but still grow and have a bigger global presence.
Overall Credit Suisse is a very successful company that offers world known quality private banking.
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