Glen Raven was a very elaborate and extensive company from what we were told during the presentation. They have their hands in several different industries because they make and sell textiles. It’s amazing how many things in this world involve textiles, they make fabrics for the military and even make sails. The mission of Glen Raven is enhancing life for global consumers with the world’s most innovative fabric-based, market-driven solutions. They stressed the importance of flexibility and adaptation in their business because it has always given success. They used to only make textiles for clothing, but they started to branch out with new ideas for where they can create textiles for different types of things. Glen Raven is an extremely innovative business.
Glen Raven have several different customers in various types of industries. They have a global presence and have three different divisions within the company. There are almost 30 different brands within Glen Raven itself. Their customers are furniture and awning companies such as sunbrella, automotive companies, outdoors based companies such as sail making companies, protective companies such as firemen and factory workers, the military, filtration companies, mining companies, geosynthetics, and strata global companies. They serve a very diverse group of customers and are the best at making these materials. With the amount of brands that Glen Raven has and the amount of customers they serve to, it almost seems like it is monopolistic business.
The customers of Glen Raven value that the textiles being sold to them meet the needs and purpose that they will be used for. Customers value the consistency of the company as well. It is a family business, so they have been implementing the same business principles for many years now. Similar to LabCorp, they have been building on what the foundation of the company is and continuing to develop better technology, testing, and marketing techniques in order to make it more sustainable. Glen Raven is very innovative as well, which is what customers value. There is also elaborate testing that goes into the textiles before they are given to the customer so that whatever the textile or product is being used for, it will fulfill its purpose.
Glen Raven’s results is that they are a very successful company. They value flexibility and adaptation in their business environment because it has been beneficial in the past and now they have several different brands and customers. Their results are a great deal of profit because they have their hands in so many different industries that are necessary for the world to be functioning the way it should be. They make sails for ships to navigate, and make protective equipment that can withstand life-threatening situations. They also highly value profitable growth and “building a premium portfolio of businesses that return better than cost of capital, offer substantial opportunities for expansion and in which we have a competitive advantage.” So Glen Raven’s flexibility led to growth which in the end creates a solid profit for the company.
The plan of Glen Raven is to continue to grow and keep their priorities the way they have always been. They are all about the customers that they have and being flexible in order to meet their needs. They have several different brands and are continuing to try to find different industries that need their manufacturing services. They also plan to continue to generate a large amount of profit while also staying modest and keeping the customer as their number one priority. Glen Raven also plans to continue to be an innovative company keeping an open mindset so they can jump at any profitable opportunity that may come their way.
Follow
