Framing: Week 8

While people currently turn to major news sources for big events, (September 11, elections, etc.) will people turn to random citizen journalists for the same information?  IF professional journalism declines and citizen journalists fail to form “professional” organizations how will society respond to getting news from “average joes”?

Community activities were reported as the largest area of uploading activity in relation to citizen journalism.  While all forms of news are struggling, what about the hyper niche markets?  If journalism transitioned to hyper niche topics could the financial situation facing news outlets change?  Would people pay for hyper niche topics since this is a fairly untouched sector of the journalism industry?

In the Overview section of the reading, the online economics survey section discussed how online advertising is struggling because people fail to even notice the advertisements online.  Banner blindness is now a common trend in the online community.  How can online advertising change to be more effective?  What are some other ideas?  It seems as though all advertisers try to advertise the same way online, but this isn’t working and not many solutions are being discussed.

Tags: framing