Oct 10 2010
Framing Questions Week 7
1. I was fascinated by the antedotes of Gillete and Jell-O and how these companies used Free to build their empires. Now, our concept of Free is completely different from what it was in the 20th century, but if we were to adapt the of idea of Free– something free that leads you to buy something else– could we use this concept to tackle some of our big “Free” problems of the 21st century, such as music copyright?
2. Anderson discusses that our present idea of Free is relative, not absolute. If something that we once had to pay for is now free, we expect a decline in the quality. However, if something similar emerges that is free, we will not question its quality. How does this concept work reversed? How do consumers feel about paying for something at was once free? Will they do it? Will they expect a higher quality?
3. Anderson discusses how Free is incorporated into the cultures of China and Brazil. How can our society be influenced by their Free culture?