Hello again! I have not written in a while but this semester you will be reading as much from me as last semester. I joined an Integrated Marketing Communications class with the same awesome professor as last semester 😉

Just a quick introduction about myself to refresh your memory… My name is Sofia Ibarra and I am a senior in Elon University, majoring in marketing with a minor in communications. I was born and raised in Guatemala and will eventually go back once I graduate, unless I find a job I love in the United States.

I decided to take IMC this semester for several reasons. First of all I love marketing and I find it so interesting to study it. Marketing and the media are in constant change due to the changes in technology and society. We have to constantly be reading and learning about it in order to stay up to date to the innovations. Secondly, I took a similar class last semester with the same professor, Mrs. McAlhany, and I loved her class, how she taught it, and the relationship she has with students.

After taking last semester’s class, I learned that I want to work as a brand manager or something similar. I love figuring out new strategies and tactics on how to make customers notice and value a brand, plus there is so much room for creativity.

One of my favorite companies is Nike; they are always finding new ways to attract the customers’ attention and they do it in the most creative and innovative ways. Here is an article from FastCompany that I found interesting, maybe you will like it too. Enjoy! Nike: the No. 1 most innovative company in 2013

One of my favorite places on Earth-Capri, Italy Photo Taken: Study Abroad Trip 2011

About Me

Hello All!

My name is Caroline Smart and I am a senior at Elon University majoring in marketing with a minor in statistics and sales. I am thrilled to be starting my first blog and write about my interest in integrating marketing communication and the ever-involving industry it encompasses. After taking my first marketing class my junior year, I became hooked. I was fascinated by the immense about of possibility and how the industry is constantly changing.

I am taking this class because of the new interests it can spark and the new opportunities I can learn about. No other class for me has created an urge to be present, participate, and search out new ideas on my own. IMC excites me because of the different levels that work simultaneously together to create a brand experience that is unique to each customer. After seeing in action these different modes and how the core message or mission of the brand can be distinguished, I knew this is the field I wanted to pursue. 

My name is Katie.  I am a senior marketing major at Elon University just trying to enjoy my last few months before I become a part of the “real” world.  I am a member of Alpha Chi Omega and president of the Elon Club Dressage Team. 

I enjoy having a good time with friends, being active, and am a sucker for a trip to the beach.  I am the middle child of 9 and spend a lot of my extra time with my huge and growing family.  My passion is horse back riding and my dream job would be to incorporate marketing into something with horses such as therapeutic riding.  Most of my free time is spent riding and taking care of my two horses Degen and Simon or hanging out with my friends and family.    

This is my first experience with blogging, so bear with me as I learn the ropes!      

My name is Katie.  I am a senior marketing major at Elon University just trying to enjoy my last few months before I become a part of the “real” world.  I am a member of Alpha Chi Omega and president of the Elon Club Dressage Team. 

I enjoy having a good time with friends, being active, and am a sucker for a trip to the beach.  I am the middle child of 9 and spend a lot of my extra time with my huge and growing family.  My passion is horse back riding and my dream job would be to incorporate marketing into something with horses such as therapeutic riding.  Most of my free time is spent riding and taking care of my two horses Degen and Simon or hanging out with my friends and family.    

This is my first experience with blogging, so bear with me as I learn the ropes!      

I like to think of the world from different perspectives in order to enhance my view of it.  I take a keen interest in current and future technologies that will completely change the way that we think and do business in our lives.  Being on the cutting edge is very important to me and helps me stay knowledgeable on different industries. 

Starting out at Elon I was a Management Major because I was always able to take control and delegate accordingly with any tasks or organizations I was involved in.  I picked up a second major in Marketing because I like to think outside the box and create new innovative ideas that can help people do business more efficiently.  This class was chosen because I really want to get in touch on creating the “Brand”, I want to learn how great companies like Apple came up from nothing to create their great brand communities that produce loyalists in today’s marketplace. 

After Elon, ideally I would like to work in a financial institution such as an investment bank.  While there I would try and secure a marketing position to further help the company reach its target demographics as well as brand image. 

My Ride

By being innovative, I started my own consulting firm 2 years ago and became a young CEO, currently NT Marketing LLC, is chartered in two states; NJ, NC and now works on the blogging side of the internet.  I have been able to help some small businesses innovate at a lower cost.  During last spring I got into helping them with technology.  Currently I will be putting the company on hold in order to concentrate on my last year at Elon.  I have since shifted it into a blogging brokerage firm that harnesses many bloggers under the NT Marketing Brand.  After I graduate I plan to have this company as a side job to continue my understanding of the marketing industry. 

I would be a great member of a team because I like to look at a problem from every side and angle.  After I look at those angles I create a few more.  When I head to a team I like to lead and delegate responsibilities so that everyone can bring their best skills to the table in order to help us create the top of the line products that can help people.  When a product is finished and it may be time to present to investors I possess the ability to think fast on my feet and really sell a product after creation.  It is my belief that a product might have to be sold before it is created.  That statement can be taken a number of ways but I strongly feel that the market for a product is usually created before one is released into it.  It is our job to take different ideas and create whole new concepts that the world never thought of in order to make it a better place.  

If you want to check out my NT Marketing Blog please head to our site or our hub pages.

ntmarketingservices.com

or

ntmarketing.hubpages.com

I like to think of the world from different perspectives in order to enhance my view of it.  I take a keen interest in current and future technologies that will completely change the way that we think and do business in our lives.  Being on the cutting edge is very important to me and helps me stay knowledgeable on different industries. 

Starting out at Elon I was a Management Major because I was always able to take control and delegate accordingly with any tasks or organizations I was involved in.  I picked up a second major in Marketing because I like to think outside the box and create new innovative ideas that can help people do business more efficiently.  This class was chosen because I really want to get in touch on creating the “Brand”, I want to learn how great companies like Apple came up from nothing to create their great brand communities that produce loyalists in today’s marketplace. 

After Elon, ideally I would like to work in a financial institution such as an investment bank.  While there I would try and secure a marketing position to further help the company reach its target demographics as well as brand image. 

My Ride

By being innovative, I started my own consulting firm 2 years ago and became a young CEO, currently NT Marketing LLC, is chartered in two states; NJ, NC and now works on the blogging side of the internet.  I have been able to help some small businesses innovate at a lower cost.  During last spring I got into helping them with technology.  Currently I will be putting the company on hold in order to concentrate on my last year at Elon.  I have since shifted it into a blogging brokerage firm that harnesses many bloggers under the NT Marketing Brand.  After I graduate I plan to have this company as a side job to continue my understanding of the marketing industry. 

I would be a great member of a team because I like to look at a problem from every side and angle.  After I look at those angles I create a few more.  When I head to a team I like to lead and delegate responsibilities so that everyone can bring their best skills to the table in order to help us create the top of the line products that can help people.  When a product is finished and it may be time to present to investors I possess the ability to think fast on my feet and really sell a product after creation.  It is my belief that a product might have to be sold before it is created.  That statement can be taken a number of ways but I strongly feel that the market for a product is usually created before one is released into it.  It is our job to take different ideas and create whole new concepts that the world never thought of in order to make it a better place.  

If you want to check out my NT Marketing Blog please head to our site or our hub pages.

ntmarketingservices.com

or

ntmarketing.hubpages.com