As the marketplace continues to shift online, there is an emerging movement to create new ways to pay for goods and services through the internet. Processes such as Google Wallet, Apple Pay, Paypal, and the rise of cryptocurrency are evidence of this trend. Major banks have gotten in on the act too, with Wells Fargo, BB&T, and others developing a system called “Zelle” that allows account holders to make payments using a smartphone.
What legal protections exist for these new methods of payment? And, how do business owners know that the payments they are getting are secure and legitimate?
At the outset, it is important to note that there is a difference between the new payment applications for smart phones (such as Apple Pay) and cryptocurrency. Advocates of cryptocurrency boast about its security, because it cannot be easily stolen or counterfeited. However, it is important to remember that while cryptocurrency is very trendy right now, it is not backed up by any government – it is a totally new form of currency. In addition, the sharp fluctuations in the values of cryptocurrencies indicate that they are a risky form of payment to accept at this time because no one really knows their value. Investing in a cryptocurrency, such as Bitcoin, is more similar to investing in a stock than actually procuring capital. The value of cryptocurrency, just like shares of a corporation, is subject to the whims of the market, making the future monetary value incredibly difficult to predict. They may go up and they may go down, making it extremely difficult to price goods and services. Of course, that is also true of the dollar (inflation/deflation do happen from time to time), but due to federal regulation of the dollar, it is less susceptible to dramatic shifts in valuation. Moreover, the fact that many forms of cryptocurrency exist and more are being created all the time makes it even harder to really assess the value. Finally, because cryptocurrency is so new, there is not a lot of legal precedent to show what protections exist.
In contrast, money transferred through the other applications mentioned above is backed by the government, and as such, is afforded more legal protection. However, it is important to note that while the internet has made it easier and faster to obtain goods and services, it has also made it easier for criminals to commit fraud because you don’t know who is on the other end of that internet transaction. Therefore, small business owners should exercise caution in embracing these new forms of payment. It is always important to read the terms and conditions for every digital payment method before signing your business up. Knowing what legal protection you are afforded before jumping in will save you a headache in the future if your business ever becomes the victim of a scam. Moreover, obtaining an insurance policy that protects your business against fraud is always a good idea. Finally, if you are in a business that does a lot of internet sales, look into available resources on how you can best protect your company. The FCC’s small business “Cybersecurity Tip Sheet” is a good place to start: https://apps.fcc.gov/edocs_public/attachmatch/DOC-306595A1.pdf
Digital payments are the new wave and many small businesses are benefiting from this shift. But, as the marketplace moves online, make sure that your company is legally protected from the growing threat of fraud. If you have any questions on the legal protections of forms of digital payment, reach out to the SBEC.